ZTE is trying something new this year. The company has already launched a new program called “CSX” with its online fans/community where the online community will think of ideas for a real smartphone/device/accessory that meets the following three criteria:
Phase one involved the submission of ideas which totaled more than 400. Phase two just finished which involved the voting for the top three ideas mentioned below. Phase three is now in effect. This involves the entire community and you must refine the design of the product which can involve CAD renderings, dimensions, design, and ergonomics.
The top three product ideas are:
The top five designers of these ideas will each win a cash prize of $1,500. The grand prize winner (plus one guest) will get a trip to attend CES where the winner will explain their design at the ZTE press event.
Once CES rolls around, one of these ideas could become a real product! Any resident of the US can submit technical designs and renders to be considered for the grand prize. Your designs must be of one of the three ideas mentioned above.
Innovation? None of these are new. Crowdsourcing can be great, but that can also keep you off track into random stuff that are not your main competencies.
wow this is innovation and step in the right direction. getting input from users. thank you for not being a dictator company like apple.
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